The automotive industry is facing a number of challenges, which have led to a decline in sales. These challenges include:
- Supply chain issues: The global supply chain has been disrupted by the COVID-19 pandemic, the war in Ukraine, and other factors. This has led to shortages of semiconductors and other components, which has made it difficult for automakers to produce vehicles.
- High interest rates: Rising interest rates have made it more expensive to finance a car loan. This has made it less affordable for consumers to buy new cars.
- Low inventory: The shortage of semiconductors has also led to low inventory levels at dealerships. This means that consumers have fewer choices when they are looking to buy a new car.
- Inflation: Inflation has made it more expensive for consumers to buy everything, including cars. This has led to a decline in demand for new vehicles.
- Market price volatility: The price of raw materials, such as steel and aluminum, has been volatile in recent months. This has made it difficult for automakers to predict the cost of producing vehicles, which has led to uncertainty in the market.

In addition to these challenges, the automotive industry is also facing a number of other trends, such as the shift to electric vehicles and the rise of ride-hailing services. These trends are putting pressure on automakers to adapt their business models.
The challenges facing the automotive industry are significant, but there are some signs of hope. The supply chain is slowly improving, and interest rates are expected to level off in the coming months. This could lead to an increase in demand for new cars in the second half of 2023.
However, the long-term outlook for the automotive industry is uncertain. The shift to electric vehicles and the rise of ride-hailing services could fundamentally change the way people get around. Automakers will need to adapt their business models to these trends in order to survive.

According to Wards Intelligence, only 13.7 million vehicles were sold in 2022, which is an 8% drop from 2021 and the lowest total since 2011. Some predict that volatility with transaction prices will level off when supply meets demand, which could be in late 2023 or early 2024.

The automotive industry is in a state of flux, and it is unclear what the future holds. However, automakers are working to adapt to the challenges they face, and they are confident that they will be able to survive and thrive in the years to come.