Since the onset of the COVID-19 pandemic, a new wave of YouTubers, podcasters, and rappers has emerged, gaining popularity through controversial content, vocal support for Donald Trump, and an aggressive online presence. This phenomenon reflects broader societal tensions and the increasing polarization of political and social discourse.
Controversy as a Catalyst for Popularity
Many of these influencers thrive on controversy, often making provocative statements and sharing inflammatory memes. Their content typically targets political opponents, Democrats, and anyone perceived as part of the “left.” This strategy not only garners attention but also fosters a loyal audience that shares their views. Platforms like Twitter and YouTube have become battlegrounds for these influencers, who use them to disseminate their messages widely (Reddit).
Support for Trump and a Polarized Narrative
A significant portion of these influencers openly support Donald Trump, portraying him as a hero fighting against a corrupt system. They often employ hyperbolic and alarmist language, suggesting that the world is in decline and that the United States has become a “banana republic.” This narrative appeals to those who feel disenfranchised or distrustful of mainstream media and institutions (Spotify for Podcasters).
Use of Offensive Language and Racism
These influencers frequently use offensive language, including racial slurs, under the guise of free speech. The use of the N-word and other derogatory terms is not uncommon, often justified by referencing accusations that Trump himself used such language. This behavior is particularly prevalent on platforms like Twitter, where Elon Musk’s more lenient moderation policies have been criticized for allowing racism to flourish unchecked (Twitter).
Threats of Civil Unrest
Among the most alarming aspects of this trend is the frequent invocation of civil war and violent rhetoric. Influencers have repeatedly threatened or suggested that armed conflict might be necessary to defend Trump or to “take back” the country. This dangerous rhetoric not only inflames tensions but also poses a real risk of inciting violence (XXL Mag).
Conclusion
The rise of controversial YouTubers, podcasters, and rappers since COVID-19 highlights the deepening divides within American society. Their use of inflammatory language, support for Trump, and dire portrayals of the state of the nation resonate with a segment of the population but also contribute to a more hostile and polarized public discourse.
